THE IMPORTANCE OF
social Responsibility
We live in a world where social responsibility is a critical factor in how employees choose where to work and where consumers decide to spend their money. Understanding the impact they have on the world around them has never been more important for large corporates.
But more than that, in order to stand out in a positive light, they need to implement and commit to a program of social responsibility activities.
The nature of CSR has evolved, it is now more than simply giving to charity; it has become an integral part of how organizations run their business and focus on consumers’ perceptions of company governance, the company’s positive influence on society, and how it treats its employees.
The goal of our social responsibility programs is to ensure that communities affected by a company’s operations enjoy socio-economic benefits. It seeks to ensure that individuals, communities, and society at large benefit positively in a lasting manner. The economic landscape of Africa and many rural areas MUST be changed. Its people must be empowered and sustainable economies must be established.
“Organisations operate in a societal context which they affect and by which they are affected.”